Print Work Home Blog

Home Button Home Button

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Nescafe Spark Digital

Overview
In 2009 Nescafe had still done very little digital work, so we worked closely with them on the Nescafe 'Spark' campaign.

Firstly we created a series of press ads shot at midnight in Kew Gardens with photographer John Martin and using graffiti artist Jimmy Crayon to draw images by torchlight on a long exposure. The effects were stunning.

Fire Fire Star Globe

We then took the idea of a travelling 'spark' of light into the online space.

We created rich media home-page takeovers, expandable skyscrapers and leaderboards to interupt people's online activity.

Click below to watch them.

Takeover Thumb Nescafe Leaderboard Nescafe Expandable Skyscraper


Spark Take over Spark Expandable

 

 

 

All work ┬ęChris&Matt 2013